Advertising Policy | THOB — Advertising Standards & Transparency

Last updated: October 8, 2026

THOB (https://thob.org/) is an independent educational website covering bodybuilding, peptide research, muscle growth, recovery, sports pharmacology, and human performance. This Advertising Policy explains our standards for commercial content, advertising relationships, sponsorships, affiliate links, and the separation of editorial information from promotional material.

Our goal is to provide readers with transparent information about how advertising may appear on THOB and how commercial relationships are distinguished from independent educational content. Advertising opportunities must not compromise the accuracy, integrity, or responsible presentation of health-related information.

THOB may use advertising, sponsorships, or other clearly disclosed commercial partnerships to support the operation and development of the website. These arrangements are subject to our editorial standards, applicable laws, and relevant advertising policies.

We believe visitors should be able to distinguish advertising from educational material without confusion. Commercial content should be identifiable through appropriate labels, placement, or disclosures. Paid promotional material should never be disguised as independent scientific research, an impartial product evaluation, or professional medical advice.

THOB's editorial standards are intended to prioritize scientific accuracy, appropriate research interpretation, and responsible health communication. Advertising relationships should not determine the conclusions of scientific articles or require the publication of unsupported claims.

Advertisers and sponsors should not be permitted to alter independent editorial conclusions, suppress material safety information, or require favorable coverage in exchange for compensation. Where a commercial partner has funded, supplied, or otherwise influenced content, the nature of that relationship should be disclosed.

Content addressing investigational peptides, prescription medications, anabolic-androgenic steroids, or other performance-related substances must distinguish established clinical evidence from preliminary research and marketing claims.

Depending on the partnerships and technical services enabled on THOB, the website may feature different forms of commercial content. Their availability does not mean that every advertising format described below is currently active.

Display advertisements may appear in designated areas of the website, including article pages, sidebars, or other available placements. Such advertisements may be delivered directly or through third-party advertising networks, where permitted.

Sponsored content refers to material supported financially or through another material relationship with an advertiser or partner. Sponsored articles and promotional placements should be clearly identified using labels such as Sponsored, Advertisement, or Paid Partnership, as appropriate to the context.

Some links may be associated with affiliate programs through which THOB could receive compensation when visitors complete eligible actions with third-party businesses. Where affiliate relationships exist, we aim to provide clear disclosures near the relevant content so visitors understand the commercial connection.

THOB may consider direct sponsorship arrangements for educational initiatives, website sections, or other clearly identified projects. Acceptance of sponsorship should not be interpreted as scientific endorsement of the sponsor's products, services, or medical claims.

Commercial disclosures should be clear, understandable, and reasonably noticeable to visitors. Their wording and placement depend on the type of relationship and applicable legal requirements. Disclosures should not be hidden in unrelated legal pages when readers need to understand a commercial connection in the context of specific content.

A general Advertising Policy does not replace the need for specific disclosures where a material connection could affect how readers interpret a review, recommendation, comparison, or other promotional claim.

Because THOB covers subjects involving human health, experimental compounds, and sports pharmacology, advertising relating to these topics requires particular care. The availability of a substance online does not establish that it is legally marketed, medically approved, or safe for human consumption.

THOB's proposed advertising standards prohibit promotional claims that encourage unlawful drug sales, misrepresent regulatory approval, advertise unapproved substances for human treatment, or portray experimental peptides as proven substitutes for prescribed medicines.

Products and services may also be restricted by the rules of advertising networks, payment providers, hosting services, or applicable regulators. THOB reserves the right to reject or discontinue advertisements that do not satisfy its standards or relevant requirements.

Advertising claims involving medical treatment, recovery, hormones, body composition, or performance should be truthful, appropriately substantiated, and consistent with applicable regulations. References to scientific studies must accurately represent what researchers investigated and what their findings demonstrate.

Preclinical findings should not be presented as proof of effectiveness in humans. Changes in biomarkers should not automatically be characterized as demonstrated improvements in strength, recovery, or long-term health. Advertisers must not use scientific terminology to create misleading impressions of certainty.

Claims requiring medical or scientific substantiation should be evaluated according to the applicable evidence standards. THOB may request supporting documentation or decline to publish material when the reliability or legality of a claim cannot be adequately established.

THOB publishes educational reviews and research-focused comparisons of substances discussed in bodybuilding and performance communities. Such articles should distinguish scientific evidence, reported experiences, editorial interpretation, and promotional claims.

An advertising or affiliate relationship should not guarantee positive treatment in an independent review. Where products, services, compensation, or other benefits have been provided in connection with content, the relationship should be disclosed in a way readers can understand.

Research summaries should not be described as firsthand product testing unless actual testing occurred. Similarly, patient testimonials, clinical outcomes, professional endorsements, and expert reviews must not be fabricated or presented without a legitimate basis.

When sponsored material is published, the commercial nature of that content should be disclosed prominently. Visitors should not need to investigate a page's ownership, source code, or footer to determine whether an article is promotional.

Sponsored content should comply with the same general standards for truthful claims and responsible health communication that apply to other advertising. Sponsorship does not exempt a claim from legal substantiation requirements or justify omitting material safety information.

THOB may remove or modify sponsored placements if they are found to be inaccurate, inadequately disclosed, unlawful, or inconsistent with the website's published standards.

Advertising technologies may involve cookies, device identifiers, pixels, or other technical information used for functions such as ad delivery, measurement, frequency management, or personalization. The specific technologies involved depend on which advertising services are actually implemented on THOB.

Where applicable privacy laws require consent, notice, or opt-out options for advertising-related processing, those requirements must be followed. THOB's Privacy Policy should accurately describe the advertising and analytics practices enabled on the website.

For additional information about website data practices, visit our Privacy Policy at https://thob.org/privacy-policy/.

Although THOB is intended primarily for adults interested in bodybuilding and performance science, health-related advertising should be approached carefully when younger audiences could encounter it. Advertisements must not exploit inexperience, promote unsafe body image expectations, or encourage minors to use experimental performance-enhancing compounds.

Any advertising directed toward younger audiences, if permitted at all, must comply with applicable age-related protections, privacy requirements, and advertising restrictions.

Advertisers and commercial partners are responsible for ensuring that their materials, products, services, and representations comply with applicable laws and contractual requirements. They should possess appropriate documentation supporting claims that require substantiation.

THOB may review proposed advertisements for consistency with its policies before publication and may reassess published content when concerns arise. Review does not constitute regulatory certification or guarantee that every advertiser's representations are accurate.

We may reject, suspend, request changes to, or remove advertising that appears misleading, unsafe, unlawful, inadequately disclosed, or otherwise inconsistent with these standards. Action may also be taken in response to reliable complaints, updated regulatory guidance, or new information about an advertiser.

Visitors who encounter advertising that appears misleading, improperly labeled, unsafe, or inconsistent with this policy may contact THOB for review. Reports should identify the relevant page or advertisement and explain the concern as clearly as possible.

Please send advertising-related questions or reports to [email protected] with the subject line Advertising Concern. Include the page URL and, if useful, a screenshot that does not contain sensitive personal information.

THOB may update this Advertising Policy to reflect changes in website operations, advertising practices, partnerships, regulatory requirements, or editorial standards. The revised policy should be published on this page with an updated revision date.

Material changes to advertising practices may also require corresponding updates to the Privacy Policy, content-specific disclosures, or visitor consent mechanisms.

For questions about this Advertising Policy, commercial disclosures, or advertising-related concerns, please contact THOB using the following information.

Website: https://thob.org/

Email: [email protected]

Policy implementation note: This policy describes THOB's intended advertising standards. Actual advertising placements, disclosures, commercial agreements, cookie practices, and review procedures must be consistent with the website's real operations. Before publication, the operator should verify that the commitments described here are implemented and that any legally required advertising or privacy disclosures are in place.